Brief 1 - LCA Graduation - Final Design Boards

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Brief 1 - Design Boards Ideas

Brief 1 - Photography of final prints

Some imagery that I will use or my design boards:

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Brief 1 - Screen printing

I screen printed my designs onto a variety of different coloured blue card, and also tried it with the red to see if the blue looked better. I still preferred the bleu and felt it looked more suited to the event as it looked more formal and is a colour that represents achievement.

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OUGD301 - Graduation - Setting up for print

I set my final designs up for print, using the colour separation for the 2 printing inks, and crop marks. The 2 ink used will be spot varnish and metallic silver.

The Ceremony Information Ticket:
I have fitted 6 tickets on one A2 page, which will mean I can manually screen print more tickets at once. This is better than using an A3 page which I could only fit 2 tickets on.
The tickets measures at 133 x 133mm

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Graduation Ticket:
 Same as the Ceremony Info Ticket, I have fitted 6 of the Graduation Ticke's on an A2.
The ticket measures the same as the Ceremony Info ticket at 133 x 133mm

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Certificate Wallet:
There is only ink being printed on the front of the certificate so I have created separations for just the front page, to make it easier for manually printing as it will take up less room on the screen. The front side fits onto an A3 sheet.
The whole size of the wallet measures 500 x 336mm, however the front side measures half the width so this is 250 x 336 mm

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Ceremony Programme Cover:
Since the cover is only small I have decided to include the whole of the exterior cover, so it is easier to trim. This won't take up much room as it fits onto an A4 sheet.
The whole programme cover measure 280 x 148mm, and once folded measures 140 x 148mm

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Brief one Venue Signage

With graduation being tomorrow (25/11/11) I think it would be a better idea to change the year on my designs to 2012, so they can be a pitch for next years promo material.

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OUGD301 - Graduation - Signage

Designs for the Graduation Sigange and some mock up's in context:

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OUGD301 - Brief 1 - Graduation - Designs

I have followed the simplified designs across the other deliverables to keep that consistency.

Ceremony Information:

I played around with the composition, but the student name and course name must be in the right place to fit in the slot and able to read in the certificate wallet. I also used the strips format he certificate to 'frame' the LCA info and what the card is. The text on the reverse also works at the 45degree angle to keep it consistent with the front.

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Ticket:

I looked into a few ranges of sizes for the ticket, but it would be more appropriate to have it the same size as the ceremony information card as it can be slotted into the certificate wallet with it.

I also think it would be better in a different colour than the ceremony card, so there is no confusion as they are both the same size. I used white, but it could also be reversed from the metallic ink.

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What I want the printed designs to look like as a range:

Brief 1 - Graduation - Crit response

From the last crit, it came to my attention that the bird imagery could be mistaken as or identified as another institution, so may not be chosen as a design to be used for graduation. This means the designs are not appropriate and so I want to take this back a step and simplify my designs, focusing mainly on designs that fit the purpose correctly, with the right print finish.

Here are some simplified ideas I had first for the wallet.
They will be printed onto blue board with a metallic ink for the type. The darker blue represents a spot varnish and it will also be dye cut for the slip with the graduates names to be slotted into. This is shown within the designs.

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I particularly like the designs with the spot varnish strip above and below the 'Leeds College of Art' text with the dye cut on the edge of this. It is a simple design yet puts emphasis on the text, and I feel is a more appropriate design idea.

Using this design across to the programme book. However I prefer the inside pages with the lines that break up the information.

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I pretend these design on a few different coloured block stocks but they are not the right shade that I am after, but the wallet gives an idea of how the ticket slot would work.

OUGD301 - To do

Following the crit on Thursday, I have re-thought each brief, and clarified the deliverables and coem up with a to do list for each brief. I will create a much more detailed version for each brief as I work on them, this gives an overall view of what do do, and where abouts I am at the moment.

Brief 1 -Graduation - Re-write

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Progress Cit Feedback

Brief 1 - Graduation - Programme Booklet

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How the design would work across the booklet cover:

I think the smaller booklet would work better as it is more pocket size and easy to carry around.

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Programme Designs:

I experimented with scale and composition, and little details such as the page numbers, colour and using liens to break down the details.

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In Blue text:

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I prefer this last one, as it is the most clear of all the designs and most easily readable.

Using black for printing the inside pages will lower print costs.

Brief 1 - Graduation - Signage

For the signage, the spot varnish won't be able to be reproduced so a dark pattern of the bird wings will be subtle within the design along with the It's time to fly.' type.

Interior Stage Banner:

Exterior Signage:

Brief 1 - Graduation - Wallet

Some design ideas on how the wings can be used across the promotional material, trying different compositions and using the whole wings spread across the front and back of the wallet.

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Brief 1 - Invite/ticket

Here is who the design could work if the invite and ticket were joined together, which could then easily be perforated and torn apart, the ticket would then be abel to slot into the graduation wallet with the name on the side being seen.

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This is a printed mock up of how it would work

Brief 1 - Wings

After the crit I was told to work on the wing design and make it more realistic as it looked strange, so I decided to use a full bird with its wings spread to make it more obvious. I only plan on using the image subtle as a spot varnish so it won't be overpowering.

OUGD301 - Photography of Graduation Venue

I went to Leeds Town Hall (LCA Graduation venue) to get some imagery, so I can impose my promotional designs into. I took photos of the outside where there was large scale banners promoting a film festival, and then I went inside to photograph the venue itself where the ceremony takes place in. The images didn't turn out as well as I'd hoped due to lighting, but bait of photoshop tweaking should be able to improve on this. It helped me to get an idea of where a bouts promotional material could be placed such as hanging form the balcony's, above the doors entering the Victoria Suite, and outside across the building.

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Brief 1 - Programme Booklet Design

 Working out different combinations of splitting up A4 and A3 paper to make the double page spreads for the programme. To keep the cost low, the programme would either have to be a long rectangle shape or a more square shape.

Programme Pages - I worked out the pagination and how many pages would need to be included. It works better to have it in multiple of 4 as spreads are printed double sides.

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Brief 1 - Graduation - Venue Dressing

Here are the typical specifications for an exhibition roll up banner:

Size:  850mm x 2000mm
Stock:  Heavyweight 600gsm blockout PVC, waterproof, UV stable, class B1 fire certification
Printing Process:  Environmentally-friendly UV print process, no solvent used in print process, recyclable base.

And some designs for the banner: