Thursday 27 January 2011

Type Module - Lesson 3

Anti BNP Meeting - Flyer Design

I had to create a flyer for an Anti BNP meeting taking place in Leeds considering elements such as typeface, hierarchy, context, pt size.
The size of the flyer is A5 so I have done a design for the front and reverse side.
The heading shoudl be the first thing you look at so it is important to get the right personality for the type
The personality for it should be important, urgent, and serious as it represents the nature of the topic. Uppercase, bold, black ans sans serif will also contribute to the impact of the heading, and being a more condensed typeface will mean the pt size can be larger in scale, making it more effective.


  


Arranging the funding logos:
This is an important element to consider, as the separate companies will all want their logo to be the largest and stand out more. However, some of the logos are more dominant with their darker background so these can afford to be smaller in scale than the others, as they are still eye catching to the viewer. It is also important to try and make the logos 'disappear' so they do not become a main focal point on the flyer.

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