Open publication - Free publishing - More logo
I chose this as my final logo design
The logo needs to represent the idea of being woven together and also have emphasis on the Swedish A. it needs to intrgue the audience and be memorable and recogniseable as a denim brand. When people realise the A is pornounced 'o', thsi created ownership when the consumer get's it.
The typeface used is Fenix BlackletterCaps and creates a strong bold appearance, and the slant of the letterforms to help them fit toegther portrays the idea of being 'close nit'. The weavign line between the letter that passes throuhg the circle of the Swedish A further relates to the denim process.
The tagline typeface is Pirulen Rg - Regular - which is also bold and stands its ground alongside the brand name.
The colour scheme used made up of 5 colours plus black and white draws subtle associations with Sweden which further strengthens the Swedish A. it also could be associated with the natural environment.
The logo can be used in black, reversed out or full colour.
The A alone, or the circle from the Swedish A with the passing through line, could be used as another logo, and once the brand is known it could be recognizable.
I chose this as my final logo design
The logo needs to represent the idea of being woven together and also have emphasis on the Swedish A. it needs to intrgue the audience and be memorable and recogniseable as a denim brand. When people realise the A is pornounced 'o', thsi created ownership when the consumer get's it.
The typeface used is Fenix BlackletterCaps and creates a strong bold appearance, and the slant of the letterforms to help them fit toegther portrays the idea of being 'close nit'. The weavign line between the letter that passes throuhg the circle of the Swedish A further relates to the denim process.
The tagline typeface is Pirulen Rg - Regular - which is also bold and stands its ground alongside the brand name.
The colour scheme used made up of 5 colours plus black and white draws subtle associations with Sweden which further strengthens the Swedish A. it also could be associated with the natural environment.
The logo can be used in black, reversed out or full colour.
The A alone, or the circle from the Swedish A with the passing through line, could be used as another logo, and once the brand is known it could be recognizable.
No comments:
Post a Comment