Business Card/Comments Slip

I made a mock up to see what this business card/comment card idea could look like. 

This would be the outside:

 Making the body text smaller from 13pt to 10pt (Baskerville)

 Then making the logo smaller I think this works better as there are more white space (or rather 'red' space) around the design.

 On the reverse side of the customer comment. Simple code boxes that the restaurant can fill in and keep track of the used codes.

 Reverse side of the business card

 Change of positioning

 Centralised

 Centre aligned. This may work the best as the rest of the information on the business/comment card is centre aligned.

 More space between the address and contact details.

 Full inside of card.

The business card as a portrait 'booklet':

I don't think this works as well as the booklet style means you will look at the back page last rather than second. I think when it is attached at the top it works better when stood up on a table as you can see it from different sides. I will do some tests for this.

Using just a bar of colour on the business card front:

Pattern using the logo image:

Subtle lighter than the purple colour at 90%

 Subtle darker than white at 10%

 Making the logo stand out within the pattern

 

Business card front with 9 rows of the pattern:

 Using the purple as the background:

Again but with 10 rows of pattern so the logo is a bit smaller:

Working with gradient. I don't like this as much as the pattern makes the gradient appear in lines.

I think this is the most successful and will use it as my final business card front:

The back of the portrait business card. Positioned in the same place as the logo on the front.

In Baskerville:

In Perpetua:

I prefer the Baskerville, and this is the same type used in the menu. I will use it as the final back for th business card.

The customer comment card:
I decided to keep all the information on the inside, rather than on the front and back, so the information is altogether, and the logo will be the only thing on the inside. This also means that the people who want to pick up a business card will be the ones to get the complimentary voucher. The information is also aligned to the top, as it is on the business card, to keep the consistency.
The back will jus be plain with the pattern.

Here is the full net (The quality is low as it is in InDesign)
Outside:

Inside:

The size is 55mm width x 170mm height  (85mm for each card height)

A mock up of what this would look like in context: